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General Vintage Technology Discussions For general discussions about vintage radio and other vintage electronics etc. |
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7th Feb 2021, 12:00 pm | #1 |
Pentode
Join Date: Mar 2003
Location: Heathfield, East Sussex, UK,
Posts: 227
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HMV advertising 1938
I thought this interesting - a flagging to the trade of an ad that was apparently destined to be sent to 15,000,000 homes. The reach of the big corporation, eh?
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Keep Calm and Carry On Restoring Last edited by skodajag; 7th Feb 2021 at 12:06 pm. |
9th Feb 2021, 10:11 am | #2 |
Dekatron
Join Date: Oct 2003
Location: Southport Lancashire, UK.
Posts: 3,221
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Re: HMV advertising 1938
I wonder how successful it was. Would the suggestions be too subtle or did it work I wonder.
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Paul |
9th Feb 2021, 12:34 pm | #3 |
Nonode
Join Date: Feb 2005
Location: Worcestershire, UK.
Posts: 2,525
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Re: HMV advertising 1938
Here's an HMV commercial from 1937 with a rather muscular delivery. Sums up the appeal rather well I think...
mp3 audio file Steve
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https://www.radiocraft.co.uk |
9th Feb 2021, 1:21 pm | #4 |
Dekatron
Join Date: Oct 2003
Location: Southport Lancashire, UK.
Posts: 3,221
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Re: HMV advertising 1938
Brilliant!
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Paul |
9th Feb 2021, 4:43 pm | #5 |
Dekatron
Join Date: Feb 2007
Location: Leominster, Herefordshire, UK.
Posts: 16,528
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Re: HMV advertising 1938
Shame it was a somewhat scratchy lo-fi recording!
Rather detracted from the claims being made
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11th Feb 2021, 7:16 pm | #6 |
Dekatron
Join Date: Jan 2006
Location: Ramsbottom (Nr Bury) Lancs or Bexhill (Nr Hastings) Sussex.
Posts: 5,814
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Re: HMV advertising 1938
Well maybe Herald but there could have been some subsequent deterioration I suppose. Actually I thought it was pretty impressive, relatively loud and clear but with a vintage flavour. Much better than I would have thought from your description. In the manner of ["This is the BBC from The North"] Mark Radcliffe or John Peel I'm already thinking of extracts to preface certain music tracks It certainly goes ok with the well worn printed advertising skodajag found. Thanks for posting both items guys.
Dave Last edited by dave walsh; 11th Feb 2021 at 7:24 pm. |
12th Feb 2021, 12:03 am | #7 |
Octode
Join Date: Jun 2011
Location: West Midlands, UK.
Posts: 1,571
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Re: HMV advertising 1938
I could almost be listening to Radio Normandie!
Leonard Plugge’s stations, and Radio Luxembourg, would have been the only stations on which that would have been heard. An authoritative yet ‘neutral’ voice in some contrast the cut glass RP that would have emanated from the BBC of the time. |